Waah or Wow?! - Rijksmuseum

Are you afraid of spiders? How do you react when you see a snake? Have you ever admired a frog? Surprisingly enough, it’s mainly us adults who find insects scary. While kids look at them with a completely different perspective.

The campaign video is the living proof of its’ disclaimer: “This exhibition is not suitable for adults unless accompanied by children under 12 years of age.”